Storm leads, instantly. Quoted leads, faster.
After a hailstorm, your phone rings off the hook for 48 hours. Niche answers every one, qualifies coverage + scope, and books the inspection — while your sales reps focus on the quotes that are already on the table.
- -47%
- CPL drop
- +2.1×
- Jobs per ad dollar
- -68%
- LSA waste
- 4 min
- Quote response time
Trusted by roofing contractors across North America
What's costing you jobs
Four leaks specific to roofing contractors.
Storm windows are short
You have 48 hours after a storm to book the homeowner before a chaser does. Manual response can't keep up.
Junk LSA leads eat your budget
Wrong-ZIP, out-of-state, insurance-fraud leads. You pay for all of them while they sit unanswered.
Quote drift
Lead-to-quote time averages 47 min industry-wide. Best closers do it in 4. Niche routes the warm ones first.
Sales rep time is misallocated
Reps spend half their day on bad-fit leads instead of closing. AI does the qualifying; reps close the booked walk-throughs.
What Niche does
Built for the way you actually work.
Storm-event dayparting
When weather triggers fire, Niche auto-shifts ad spend, opens more concurrent dial slots, and prioritizes storm-affected ZIPs in the queue.
Insurance vs. retail qualifier
Trained to ask coverage questions early. Insurance leads route to sales reps with adjuster experience. Retail goes to standard book-the-inspection flow.
AccuLynx integration
Reads availability from AccuLynx, holds the inspection slot during the call, pushes the lead + transcript + opportunity record back atomically.
LSA + Thumbtack autopilot
Smart bidding shifts spend to the lowest-CPL ZIPs nightly. Dayparting silences ads outside booking windows. Junk leads auto-disputed.
Pre-built workflows
Drop-in flows you can clone today.
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Workflow 01
Storm-event intake
Yelp/LSA/web form → severity + coverage check → route to insurance vs. retail rep → book inspection in AccuLynx.
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Workflow 02
Quote follow-up
Quote sent + 72h silence → AI text re-engage → live transfer to the closing rep if positive.
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Workflow 03
Insurance reload
Approved insurance leads from past 6 months → outreach campaign → re-engage on supplements + roof age.
Customer love
Roofing contractors using Niche today. In their own words.
How real roofing contractors are using Niche right now — same shop size, same problems, real numbers.
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Davison Roofing
Residential roofing + storm restoration · Dallas–Fort Worth metro
We were paying $310 per booked job. After a quarter on Niche, that number is $164. Same ad budget. Twice the booked jobs.
Marcus D.
Founder
-47%
Cost-per-booked-job
FAQ
Questions roofing contractors actually ask.
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Does Niche work with AccuLynx?
Yes. Niche reads availability, holds the inspection slot during the live call, and pushes the lead + opportunity back to AccuLynx with the full transcript attached. Same support for Lead Docket, JobNimbus, and SumoQuote.
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Can the AI handle storm-specific intake?
Yes. We've shipped storm-event dayparting that auto-activates within 30 min of an NWS weather trigger — ad spend reallocates, concurrent dial slots increase, and storm-affected ZIPs get prioritized.
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How does Niche separate insurance from retail leads?
The AI asks coverage + scope questions in the first minute and routes accordingly: insurance to a rep with adjuster experience, retail to the standard book-the-inspection flow. You can tune the script.
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What about Google LSA disputes?
Wrong-ZIP, wrong-service, and out-of-coverage leads are auto-detected, pre-filled into the LSA dispute form with the transcript as evidence, and tracked through refund. Customers see ~32% of disputed leads refunded.
More verticals
Built for trades, too.
Built for Roofing.
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10-day free trial. No credit card. We'll have you live before your next overnight shift.