Every lead. Every tag. Every pipeline.
Niche reads + writes contacts, opportunities, tags, and pipeline stages directly in GHL. Run outreach campaigns against any tag filter, push call dispositions back, and keep the source of truth where it belongs.
What syncs, and when
No CSVs. No nightly cron.
Live, bidirectional, idempotent. Niche reads what it needs from GoHighLevel and writes back at the right moment in the conversation.
- Contacts + custom fields Both Live
- Opportunities + pipeline stages Both Live
- Tags Both Live
- Call dispositions Out End of call
- Conversation transcripts Out End of call
- DND flag Both Live (account-wide)
What it actually does
Five things only happen when Niche talks to GoHighLevel.
Tag-filtered outreach lists
Build outreach campaigns against any GHL tag filter — "pm 1l", "no show", "ec in process". The list pulls live and updates as tags change.
Pipeline-aware AI
Niche knows where each contact sits in your pipeline before the call. The AI references prior interactions and avoids re-asking captured information.
Custom-field write-back
Whatever the AI captures (project scope, urgency, budget, address) lands in the right GHL custom field — no field-mapping spreadsheets.
Workflow trigger receiver
Fire GHL workflows when Niche records specific dispositions (Appointment Booked → fire onboarding workflow; DND → fire suppression workflow).
Multi-sub-account
Agency partners can run Niche across every GHL sub-account with one configuration. Each tenant stays isolated, audited, and billable separately.
Setup
Live in 40 minutes.
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Step 01
Connect via OAuth
Authorize Niche on the GHL agency or sub-account level. We respect your existing scopes.
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Step 02
Pick the locations
Choose which GHL sub-accounts get Niche enabled. New ones can be enrolled in bulk.
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Step 03
Map tags + pipelines
Tell Niche which tags map to which workflow triggers and which pipeline stages count as "warm."
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Step 04
Go live
Calls and texts start syncing immediately, with a full backlog import available on request.
Popular with
Shops on GoHighLevel that run on Niche.
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Restoration
Emergency restoration is a sprint. Every flood, fire, or mold call goes to 3–5 companies in the first 10 minutes. Niche picks up before the second ring, qualifies severity, and dispatches the on-call crew — every single time.
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Roofing
After a hailstorm, your phone rings off the hook for 48 hours. Niche answers every one, qualifies coverage + scope, and books the inspection — while your sales reps focus on the quotes that are already on the table.
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HVAC
Niche answers the 2 AM no-heat call, qualifies the system + age + brand, and dispatches the on-call tech — before the homeowner dials the next HVAC company in their browser.
FAQ
Questions people on GoHighLevel ask.
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Does Niche support GHL agency mode?
Yes. Agency partners install Niche once at the agency level and enable it per sub-account. Billing rolls up cleanly; each sub-account has its own audit log.
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Can outreach campaigns pull from a GHL tag filter?
Yes. Define the filter once ("pm 1l" AND NOT "dnd", in California, with an open opportunity), and Niche builds + refreshes the campaign list automatically as tags change.
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What gets written back after a call?
Disposition (Booked, Voicemail, Callback, DND, etc.), full transcript URL, appointment time + type, structured custom-field captures, and any tags the AI was instructed to set.
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Will Niche respect DND tags?
Yes. Niche's DND flag is bidirectional with GHL — flag a contact in either system and they're permanently excluded from all Niche campaigns across every sub-account.
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